ESADE Business School announced Professor Josep Franch will be the school’s
Professor Jonathan Wareham will serve as the new dean of faculty and research and Professor Francisco Longo will assume the newly created role of associate director general, the school announced.
Franch will be responsible for the academic management of ESADE’s full-time MBA programs, as well as its Bachelor in Business Administration (BBA) and Masters of Science in Management.
Franch was previously the director of the Department of Marketing Management and is an expert in international marketing, and specifically in designing marketing strategies for global brands. He is also an expert in the case study method and has written more than 60 case studies.
During his time at ESADE, Franch has taught at top-tier institutions in 18 countries.
He also helped oversee the launch of the Master in Management program. Prior to joining ESADE, he worked in the private sector at Fujifilm and as a consultant to Novartis, Sony and Xerox.
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