Columbia Business School (CBS) Dean Glenn Hubbard has questioned MBA school rankings. He believes an applicant’s individual needs should outrank any number affixed to a school in the many rankings that abound.
The quality of a business school can be measured by two simple metrics, input and output. By input he means applications, specifically how many applications a school gets and whether application volume is trending up or down.
As for output, the second critical metric is job offers and salary levels of graduates.
In this respect, the aggregate difference between schools in the top five or 10 can be slight. That means that, while rankings matter, if you are thinking about applying to business school, the question is whether the rankings matter for you.
Hubbard called it human nature to apply to a school because it gets ranked highly, likening it to seeing a movie or buying a book after it wins an award. “We want to experience the best,” he wrote. But regardless of ranking, depending on your own needs and goals, some schools will be better for you individually than others. “You owe it to yourself to do your homework on a school’s academic curriculum, career management efforts, alumni network, and ability to put you in front of leaders who are shaping business today.”
For more information see “Do B-School Rankings Really Matter?”
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